The Decision Lab · Crunchr
Crunchr The Decision Lab

Most HR teams have never worked with data this good.

The Decision Lab is an immersive experience for anyone who wants to lead with people data. Your team picks one of three industries, each with its unique challenges, and explores insights from hyper realistic workforce and business data in order to answer a strategic question. A hands-on experience where nobody needs to be an analyst, leaving you ready to bring people data problem-solving into a business or finance conversation.

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Three scenarios. Pick the one closest to your sector. 01 / 03

Experience realistic data.

By the end of the session, attendees go from not being a numbers person to presenting insights and leading the decision.

The dataset is complete and joined up. Five years of workforce and business history, every system connected, and you can ask Crunchr AI questions in plain language or go deep on the advanced analytics. Most people have never worked with data like this, and it takes about twenty minutes to get comfortable with it.

Built around strategic questions.

The session is designed to make the connection between a strategic business challenge and the people data that can help you answer it. Each group takes a different question, so between them they cover the whole company.

How do we out-pace a faster competitor?

A rival is winning deals on speed and the sales numbers are falling. Behind that sits a workforce stretched thin, slow to get new people productive, and losing the exact people the rival is hiring.

How do we grow without growing the cost base?

Fifteen percent more revenue next year on the same cost base. That only works if output per person rises, which puts the gap between top and average performers on the table. How can we save cost here, to reinvest in growth there.

How do we enter three new countries?

Eighteen months to support the business grow in three new countries. Capability has to be hired, moved or built, and the teams you take the experts from still have to deliver.

How do we deliver the plan through a leadership handover?

A third of the senior bench turns over inside the plan period. The named successors have never been tested, and the pipeline behind them is thinner than anyone admits.

What hosts say 01 / 01
New York University

We have run this Workforce Strategy & Analytics Simulation Experience with Crunchr at NYU for six years and it is still the session students talk about afterwards. It puts business data and financials at the center of HR strategy, which is exactly where our graduates will need them.

Anna A. Tavis Anna A. Tavis, Ph.D.New York University

How the session runs.

The session culminates in a short presentation from each group back to the room. It can run as a standalone afternoon, a slot in a leadership week, or a fixed session in a university module.

15 min

Introduction to the Experience

The case, and a live walk through the environment.

15 min

Executive update Optional

Where AI and people analytics have actually got to, and what is changing for HR right now.

90 min

The simulation

Groups of three or four, a question each, facilitators helping whenever you get stuck. This is the part that runs over.

15 min

Break

Slides go in. Where there is a jury, they pick who presents.

30 min

Presentations

Five minutes to present, five to defend it. Three slides maximum.

15 min

Close

Certificates, and a prize for the sharpest read of the room.

Available in different formats.

For universities

Built on published workforce research, so a session can be shaped around what you already teach.

  • One session, or a series across a term
  • Certificate of participation for students
  • Run with RSM Rotterdam and NYU New York
  • No fee for accredited programmes

For companies

For HR teams, business partners and the leaders they support, all in one room together.

  • Excellent for leadership offsites
  • Pick the scenario closest to your sector
  • We travel to you, you provide the room
  • Mutual NDA if you want one

For your community

An open session hosted at a member company, with mixed tables from across the group.

  • Twenty to twenty-five people works best
  • Host company provides the space
  • We bring facilitators and materials
  • Free to attend

Questions we get asked.

If yours is not here, put it in the form and we will answer it directly.

Length
2.5 hours
Group size
Up to 25 people
Tables
Groups of 3 to 4
Joining
Come alone or bring a team
Preparation
None
Do we need any data or analytics experience?

No. The session is built for people who make decisions about people and do not think of themselves as analysts. There is no training beforehand and nothing to install. You ask questions in plain language and the environment answers them.

Is any of our own data used?

No. Manufacturing, Technology and Health are fictional companies. The data is synthetic but built to behave like the real thing, workforce and business alike, which means the patterns are there to be found and some of it is deliberately messy. Nothing from your organisation is uploaded or touched.

What do you provide?

The scenario and its full dataset, with five years of workforce and business history. A personal login for every participant, live from a week before until the day after. One or two Crunchr facilitators working with the groups throughout. And the kit: case brief, slide template, certificates and a prize for the winning table.

What do we need to provide?

A room with space for groups of three or four, a screen, and wifi that holds up. One laptop per person, not one per group. And first name, last name and email for everyone taking part, three weeks ahead, so the logins are ready on the day.

How many people can take part?

Twenty-five is the maximum. People work in groups of three or four, and six or seven groups is the most a room can hear present in the time. Eight is a comfortable minimum. Larger cohorts run as two sessions rather than one big one.

Can I join on my own?

Yes. You do not need to bring a team. Pick the solo option in the form and we will place you in the next session that fits, or tell us your city and we will let you know when one is running nearby.

How far in advance do we need to book?

Three weeks is the minimum. Most of that is lead time on the participant list, since every login is created and tested before the day.

What does it cost?

Nothing for accredited university programmes or community sessions. For organisations it depends on the format and where you are, so tell us what you have in mind and we will come back with a straight answer.

Request more information.

Bring a team, come on your own, or tell us where you are and we will let you know when a session is running nearby. We reply within two working days.

Goes to [email protected]. We use it to plan the session and nothing else.

The Decision Lab is a Crunchr programme. Manufacturing, Technology and Health are fictional companies built on real workforce patterns. [email protected]